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Ring
Tones
Recent
research published in the US expects Ring
Tones to experience explosive growth in the
coming years.
Yankee Group
analysts have upgraded their 2003 US ring tone market estimate to $80m from $50m,
and they expect this growth to sustain for
the next five years. By 2008, they estimate
US audio accessory market - including ring tones,
ring tunes and calling tones would be
worth more than $1.0bn. This steep increase
is based on the fact that customers in US show
increasing willingness to pay premium price for the right
tone. The global market on the other hand is worth more than $2.5bn.
These days
you hear new and catching mobile phone
ring tones every
where, in the library, in the cafeteria, in
the office on the bus stop. Generic ring
tones, which were assigned to almost all
mobile phone years ago, are almost history.
New mobile phones can play latest ring tone
music, from Beyonce, Pink and Kylie
etc.
Downloading
cell phone ring tones has become a phenomenon in the
mobile or cell phone world. According to the New York Times, cell phone users
around the globe spent $2.5on downloading ring tones last year.
Why do people spend so much money on ring tones?
Courtesy (Hill Top by R. Davis)
"To make my phone sound cool," said sophomore broadcast journalism major, Jacquese Jackson. She has downloaded approximately 40 ring tones, some
were free ring tone, and others that she paid for. The "coolness" factor seems to be a big part of downloading ring tones.
Iman Maynard, a sophomore radio/TV/film major, chooses to download ring tones because she feels that the ones her phone provides are "sometimes out of date. It seems like there is always a phone with better tones than mine."
Maynard downloads the ring tones from her phone and pays 99 cents per song. Maynard she admits that she would pay more. "[If it were] really good, like something no one else has, then maybe I'd pay two dollars."
Sophomore journalism major Michael Arceneaux said he would pay no more than one dollar for a ring tone. He downloads his ring tones from his phone, and said, "The prepaid
and free ring tones annoy me and they're boring."
Most
popular ring tones manufacturers.
Nokia Ring
Tones
Motorola
Ring Tones
Verizon
Ring Tones
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